Janeson T. Keeley
Owner/Website Consultant, JTKWeb
2524 Marr St., NW, Apt. 14D | Roanoke, Virginia 24019-3619
Phone: 540-366-3222 | janesonkeeley@gmail.com
www.JTKWeb.com | www.facebook.com/JTKWeb
www.linkedin.com/in/janesonkeeley |  http://www.linkedin.com/company/JTKWeb
Skills | Professional Experience | Education
Community Involvement | Professional Organizations | Awards

Click here to go to the JTKWeb home page.

Website Development
  • Website consultation, including needs assessment, domain name registration and hosting recommendations, website structure recommendations.
  • Website development, including website design and construction.
  • Website engineering to facilitate crawler-based search engine indexing.
  • Website updating and maintenance.
  • Hand-coded HTML.
  • Web applications customization, installation, and maintenance.
WordPress Site Development
  • Set up
  • Theme customization
  • Plugin installation and configuration
Search Engine Optimization and Submission
  • Website traffic analysis and reporting.
  • Web page optimization for search engine placement.
  • Keyword research, site structure optimization, meta-tag development and page re-engineering.
  • Search engine submission and site map development and updating.
  • Manual, custom directory submission.
  • All-in-One SEO plugin customization for WordPress blogs
Social Media Consulting
Pay-Per-Click Campaign Management
  • Google and Yahoo! SEM campaign development, monitoring, and reporting
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Professional Experience
2001 - Present Owner/Website Consultant
JTKWeb, Roanoke, VA
  • Consult with graphic designers to translate design concepts into web pages.
  • Website design, development, construction, specializing in hand-coded HTML.
  • Re-engineer websites to improve search engine rankings.
  • Update and maintain websites.
  • Increase website traffic via web page optimization and directory and link submissions.
  • Write page copy to improve advertising click-through. Have achieved up to 50% increase in click-throughs by editing existing ad copy.
  • Manage Google AdWords and Yahoo! SEM pay-per-click services.
  • Provide training to non-technical managers and business owners on topics related to website development, search engine optimization, and the use of social media in business.
  • Speak to groups on topics related to website planning, design, construction, and implementation, and the use of social media in business.
  • Member, Better Business Bureau (BBB of Western Virginia) and participant in the BBBOnLine program.
  • Owner, TweetVA at www.tweetva.com - Virgina's Twitter Directory.
  • Click here for website portfolio.
2009 - 2011 netFRONT Columnist
Valley Business FRONT Magazine, Roanoke, VA
1993 - 2001 Lecturer in Computer Science
Hollins University, Roanoke, VA
  • Taught undergraduate and graduate introductory computer science, programming logic, systems analysis, and computer applications courses - both classroom and distance learning - at a liberal arts university.
  • Consulted on the expansion of the graduate distance learning curriculum and the campus network system.
  • Developed, used, and maintained instructional multimedia and web-based course materials for distance learning and classroom instruction.
  • Evaluated, adopted, and developed lessons and instructional materials for new textbooks and software.
1995 - 1999 Instructor in Computer Science
National Business College, Salem, VA
  • Presented practical, career-oriented lessons for various computer information systems courses, including survey of computer science, systems analysis, computer applications, spreadsheets, and management information systems.
  • Maintained contact with professionals in the local business community in order to make recommendations for curriculum enhancements.
  • Read professional and trade journals in order to remain current with educational and technological developments.
1995 - 1997 Office Manager
Psychiatric & Consultation Services, PC, Daleville, VA
  • Improved patient care by developing and implementing systems for patient record keeping.
  • Improved response time to patient messages by 50%.
  • Improved cash flow by coordinating accounts payable, accounts receivable, and insurance filing functions.
1993 - 1995 Instructor/Director of Education
Virginia College, Salem, VA
  • As instructor, developed and presented practical, career-oriented lessons in multiple computer science courses.
  • As Director of Education, improved overall school operations by standardizing procedures for transcript evaluation, registration, textbook adoption and distribution, and teacher evaluation.
  • Maintained administrative and instructional computer hardware and software.
  • Coordinated design and installation of local area network.
1984 - 1990 Special Education Teacher
Salem City Public Schools, Salem, VA
  • Provided instruction in multiple subjects and maintained federally mandated individualized educational plans for identified high school special education students.
  • Provided educational assessment of students being considered for placement in special education programs.
  • 1983 - 2003 - Virginia Postgraduate Professional Teaching Certificate, Endorsement in Special Education - ED, NK-12
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Computer Studies
Hollins College
Roanoke, VA
Special Education
Radford University
Radford, VA
Roanoke College
Salem, VA
summa cum laude
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Community Involvement
2010 - Present Member
Roanoke Blacksburg Technology Council

2009 - Present Member and Guest Speaker
Salem-Roanoke County Chamber of Commerce

2004 - Present BBB Accredited Business with A+ Ranking
Better Business Bureau of Western Virginia

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Professional Organizations
2010 - 2011 Member
Virginia Press Women/National Federation of Press Women

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December, 2011 Valley Business FRONT 2011 Columnist of the Year
December, 2010 Valley Business FRONT Most Outstanding Columnist for 2010
May, 2010 Valley Business FRONT Contributor of the Month for "Developing a Web traffic strategy"

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Last revised 2-Mar-2012

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