Janeson T. Keeley
Owner/Website Consultant, JTKWeb
2524 Marr St., NW, Apt. 14D | Roanoke, Virginia 24019-3619
Phone: 540-366-3222 | janesonkeeley@gmail.com
www.JTKWeb.com | www.facebook.com/JTKWeb
www.linkedin.com/in/janesonkeeley |  http://www.linkedin.com/company/JTKWeb
Skills | Professional Experience | Education
Community Involvement | Professional Organizations | Awards

Click here to go to the JTKWeb home page.


SKILLS
Website Development
  • Website consultation, including needs assessment, domain name registration and hosting recommendations, website structure recommendations.
  • Website development, including website design and construction.
  • Website engineering to facilitate crawler-based search engine indexing.
  • Website updating and maintenance.
  • Hand-coded HTML.
  • Web applications customization, installation, and maintenance.
WordPress Site Development
  • Set up
  • Theme customization
  • Plugin installation and configuration
Search Engine Optimization and Submission
  • Website traffic analysis and reporting.
  • Web page optimization for search engine placement.
  • Keyword research, site structure optimization, meta-tag development and page re-engineering.
  • Search engine submission and site map development and updating.
  • Manual, custom directory submission.
  • All-in-One SEO plugin customization for WordPress blogs
Social Media Consulting
Pay-Per-Click Campaign Management
  • Google and Yahoo! SEM campaign development, monitoring, and reporting
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Professional Experience
2001 - Present Owner/Website Consultant
JTKWeb, Roanoke, VA
 
  • Consult with graphic designers to translate design concepts into web pages.
  • Website design, development, construction, specializing in hand-coded HTML.
  • Re-engineer websites to improve search engine rankings.
  • Update and maintain websites.
  • Increase website traffic via web page optimization and directory and link submissions.
  • Write page copy to improve advertising click-through. Have achieved up to 50% increase in click-throughs by editing existing ad copy.
  • Manage Google AdWords and Yahoo! SEM pay-per-click services.
  • Provide training to non-technical managers and business owners on topics related to website development, search engine optimization, and the use of social media in business.
  • Speak to groups on topics related to website planning, design, construction, and implementation, and the use of social media in business.
  • Member, Better Business Bureau (BBB of Western Virginia) and participant in the BBBOnLine program.
  • Owner, TweetVA at www.tweetva.com - Virgina's Twitter Directory.
  • Click here for website portfolio.
2009 - 2011 netFRONT Columnist
Valley Business FRONT Magazine, Roanoke, VA
 
1993 - 2001 Lecturer in Computer Science
Hollins University, Roanoke, VA
 
  • Taught undergraduate and graduate introductory computer science, programming logic, systems analysis, and computer applications courses - both classroom and distance learning - at a liberal arts university.
  • Consulted on the expansion of the graduate distance learning curriculum and the campus network system.
  • Developed, used, and maintained instructional multimedia and web-based course materials for distance learning and classroom instruction.
  • Evaluated, adopted, and developed lessons and instructional materials for new textbooks and software.
1995 - 1999 Instructor in Computer Science
National Business College, Salem, VA
 
  • Presented practical, career-oriented lessons for various computer information systems courses, including survey of computer science, systems analysis, computer applications, spreadsheets, and management information systems.
  • Maintained contact with professionals in the local business community in order to make recommendations for curriculum enhancements.
  • Read professional and trade journals in order to remain current with educational and technological developments.
1995 - 1997 Office Manager
Psychiatric & Consultation Services, PC, Daleville, VA
 
  • Improved patient care by developing and implementing systems for patient record keeping.
  • Improved response time to patient messages by 50%.
  • Improved cash flow by coordinating accounts payable, accounts receivable, and insurance filing functions.
1993 - 1995 Instructor/Director of Education
Virginia College, Salem, VA
 
  • As instructor, developed and presented practical, career-oriented lessons in multiple computer science courses.
  • As Director of Education, improved overall school operations by standardizing procedures for transcript evaluation, registration, textbook adoption and distribution, and teacher evaluation.
  • Maintained administrative and instructional computer hardware and software.
  • Coordinated design and installation of local area network.
1984 - 1990 Special Education Teacher
Salem City Public Schools, Salem, VA
 
  • Provided instruction in multiple subjects and maintained federally mandated individualized educational plans for identified high school special education students.
  • Provided educational assessment of students being considered for placement in special education programs.
  • 1983 - 2003 - Virginia Postgraduate Professional Teaching Certificate, Endorsement in Special Education - ED, NK-12
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Education
 
CAS
Computer Studies
Hollins College
Roanoke, VA
MS
Special Education
Radford University
Radford, VA
BA
Psychology
Roanoke College
Salem, VA
summa cum laude
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Community Involvement
2010 - Present Member
Roanoke Blacksburg Technology Council

2009 - Present Member and Guest Speaker
Salem-Roanoke County Chamber of Commerce

2004 - Present BBB Accredited Business with A+ Ranking
Better Business Bureau of Western Virginia


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Professional Organizations
2010 - 2011 Member
Virginia Press Women/National Federation of Press Women


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Awards
December, 2011 Valley Business FRONT 2011 Columnist of the Year
December, 2010 Valley Business FRONT Most Outstanding Columnist for 2010
May, 2010 Valley Business FRONT Contributor of the Month for "Developing a Web traffic strategy"

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Last revised 2-Mar-2012

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